Coca-Cola’s Sugar Free Branding

The sugar water company, Coca-Cola, are at a crossroad in the UK. The Government are introducing a controversial ‘Sugar Tax’, which threatens Coca-colas bottom line. Their flagship product, the self-titled cola drink, is one of the most sugary drinks you can buy. One 330ml can contain 35g of sugar, which is 7 teaspoons. This is, … Continue reading Coca-Cola’s Sugar Free Branding